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Our process

Seven Stages, and What You Receive at Each One

The same sequence runs on every engagement, whether it is an advertising programme or a multi-tenant platform. You always know which stage the work is at, and what lands at the end of it.

Discovery

Understand the business objective, the users and the constraints.

  • Requirements and scope document
  • Stated assumptions and open questions
  • Risk register
  • Indicative timeline and cost range

Strategy

Define the approach, architecture and execution plan.

  • Technical or channel strategy
  • Architecture and data model
  • Measurement plan
  • Phased delivery plan

Design

Create the user experience, interface and visual direction.

  • Information architecture and user flows
  • Interface design across breakpoints
  • Component library and design tokens
  • Accessibility review of the design

Development / Execution

Build and implement the solution in reviewable increments.

  • Working increments on a staging environment
  • Code review on every change
  • Documented configuration
  • Progress reporting on an agreed cadence

QA & Testing

Verify function, performance, responsiveness, accessibility and security.

  • Functional test pass across browsers and devices
  • Accessibility and keyboard audit
  • Performance measurement
  • Security review of inputs and outputs

Launch

Deploy, verify the production environment, and hand over.

  • Production deployment and verification
  • Redirect map and search console submission
  • Backup and monitoring in place
  • Handover documentation and credentials

Support

Ongoing maintenance, monitoring and improvement.

  • Update and patch management
  • Uptime and error monitoring
  • Performance and security review
  • Agreed response times

Working together

What we need from you

Projects slip for predictable reasons. These are the ones that are on your side of the line.

A single decision-maker

One person who can say yes. Design by committee is the most common cause of a delayed launch.

Content, early

Copy, images and data. We can produce them, but the decision on who does needs making at the start, not in week six.

Access

Hosting, domain, analytics and any system we have to integrate with. Chasing credentials mid-build costs days.

Timely feedback

Review rounds have dates. Consolidated feedback within them keeps the schedule; scattered feedback after them does not.

Next step

Start at stage one

Discovery begins with a free consultation. No commitment, and you keep whatever we work out together.

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